At Snowball you will: Interact with cause experts, learn to create a cause brand, and be part of a movement to create real and lasting social change.
• How do you create an innovative business model?
• What are the benefits of investing in cause brands?
• How do you measure your brand’s impact?
• Align your brand with influencers?
• Use social media to grow your following?
• Create awareness through your customers and employees?
• How do you choose a cause?
• What types of causes should you focus on?
• How should your cause drive your brand’s purpose?
• How should you position your brand?
• What are examples of effective awareness campaigns?
• How can film and media help promote your cause?
Causebrands.org is delighted to present the coveted snowball award to some of the most innovative brands in the world.
The Snowball award recipients are selected by an elite team of Snowball committee members.
Snowball ‘14 is strategically held during the Sundance Film Festival in Park City, Utah. It takes place on the Monday following the festival’s opening weekend while the crowds are still in town and looking for other industry and networking events to attend. Park City, Utah is home to many of the world’s top business leaders, investors, and filmmakers during the festival and throughout the year. Utah is known for it’s many outdoor brands which have a sustainable and philanthropic nature ingrained in their DNA. Join us as we pull together these and other brands from consumer products, technology, and marketing.